Cydcor's Blog

April 4, 2025

The Future of Face-to-Face Sales in a Digital-First World

Introduction: The Digital Shift in Sales The landscape of sales has undergone a monumental transformation in recent years, fueled by the rise of digital-first strategies. Companies are leveraging e-commerce, AI-driven customer insights, and automation to streamline processes and enhance customer experiences. Despite this, face-to-face sales remain an essential component of the customer journey. Why? Because personal interaction can foster trust, deepen relationships, and create tailored solutions that digital-only methods often fail to provide. This article explores the evolution of face-to-face […]

March 21, 2025

Why Direct Sales Can Build Deeper Customer Loyalty

­The Power of Direct Sales in Customer Loyalty Customer loyalty isn’t just about repeat business—it’s about deep trust, personal connection, and long-term engagement. In an age where automation and digital advertising dominate, direct sales companies have an advantage: the ability to create genuine, human-centered relationships that can drive lasting loyalty. Through one-on-one engagement, customized solutions, and strong relationship management, direct sales strategies help enable businesses to go beyond transactions and build meaningful connections. This article explores why direct sales can […]

March 14, 2025

Life at Cydcor: A Peek Inside Our People First Culture

What is a People-First Culture? A people-first culture prioritizes the well-being, growth, and development of employees as a central aspect of a company’s mission. This approach fosters collaboration, integrity, and innovation within an organization, leading to both employee satisfaction and business success. At Cydcor, this philosophy is woven into every aspect of the company’s operations, creating a supportive environment that drives growth from within. Cydcor’s Commitment to Putting People First At Cydcor, putting people first is more than a slogan—it’s […]

March 7, 2025

How Outsourced Sales Can Help Businesses Scale

The Growing Trend of Outsourced Sales Outsourcing sales functions can allow companies to leverage experienced teams, streamline processes, and help reduce operational costs. This article explores the possible benefits of outsourced sales and how companies like Cydcor may support businesses in scaling their operations. Potential Benefits of Outsourcing Sales 1. Cost Efficiency Outsourcing sales may reduce overhead expenses associated with hiring, training, and managing an in-house sales team. Businesses could save on salaries, benefits, and infrastructure, allowing them to allocate […]

February 27, 2025

5 Signs It May Be Time to Scale Your Business with Direct Sales

The Importance of Recognizing Growth Opportunities Scaling a business is an exciting yet challenging endeavor. Identifying the right moment to expand can mean the difference between sustained success and missed opportunities. Direct sales, known for its personalized approach and adaptability, has historically played a crucial role in helping businesses grow. This article explores five key signs that suggest your business may be ready to scale using direct sales strategies. Sign #1: Consistent Revenue Streams and Market Demand One of the […]

February 21, 2025

How Companies May Overcome Sales Revenue Plateaus with Direct Sales

Understanding Sales Revenue Plateaus Scaling a business is an exciting yet challenging endeavor. Identifying the right moment to expand can mean the difference between sustained success and stagnation. Direct sales, known for its personalized approach and adaptability, has played a role in helping businesses grow. This article explores key signs that suggest your business may be ready to scale using direct sales strategies. The Role of Direct Sales in Business Growth Direct sales offer a relationship-driven approach that can be […]

February 5, 2025

Growing Leaders From Within

💭 Vera Quinn is the CEO and President of Cydcor, a global provider of outsourced sales. In her role, she’s grown revenue by more than 35% and led the company’s retail and omnichannel expansion. Vera began her career in door-to-door sales and joined Cydcor over 25 years ago, serving in various roles, including Senior Vice President, Director of Operations, and COO.  In this episode… When growing leaders, organizations must foster an environment where individuals can reach their utmost potential. Leadership […]

December 28, 2024

5 Ways to Prepare for 2025

Take a big leap this New Year!

Experience more, learn more, and be ready for more! If you’ve been trying to figure out your resolutions for the new year… stop.  We’re not making resolutions this year. We’re making changes.  If you want to experience, learn, and earn more in 2025, these 5 actions will empower you to hit the ground running. Let’s make 2025 the best one yet! 1 – Simplify Have your past New Year’s resolutions looked something like this? This year I will: Aspirations are […]

December 22, 2024

Does Door-to-Door Sales Still Work?

Is Door-to-Door dead?

We get it. You can run ads on social media, make cold calls, and leverage ALL sorts of technologies to find new customers. Why would you want to go door to door anymore? But when you consider how starved our society is for human connection — and consider how effective face-to-face communication is… there’s a BIG case to be made for good, old-fashioned door-knocking. This blog highlights 5 key reasons that D2D is more relevant than ever  Why Door-to-Door Sales […]

December 15, 2024

You Don’t Just Deserve Rest and Relaxation. You Need It.

Do yourself a favor. Rest a bit!

Do you ever feel guilty for taking a break? You shouldn’t be. When we’re able to find the right moments to step away, we are empowered to show up far better when we return! Keep burnout at bay. Get your creative juices flowing again. There are many practical and scientific cases to be made about the importance of a little R&R. And if you have reservations about taking a some time away for yourself… Give this a read! The Importance […]

November 19, 2024

Driven by Connection: How Cydcor is Empowering the Next Generation of Entrepreneurs

At a time when automation and digital interactions have captured the attention of the business world, one tried-and-true customer acquisition model remains a key contributor to business growth—face-to-face sales. And for many Fortune 500 companies across sectors and industries, the “old-fashioned” face-to-face approach is here to stay. Just ask Cydcor, which over the last three decades has cemented its place as a market leader in outsourced sales. While the California-based “people helping people” business has embraced and innovated with technological […]

November 18, 2024

Philanthropy is More Important Than Ever – Here’s What We’ve Been Up To

Cydcor wouldn’t be what it is without a culture of generosity. Here’s a look at some of the incredible things that our team has accomplished (plus initiatives that will keep us busy well into the future). Our 30th year in business is almost over. This has been a chance to recognize the hard work that’s taken us to where we are today… and remind ourselves why all of this effort is important. Of the many causes we have supported in […]