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August 5, 2014

Cydcor Reviews ‘That’s Not What I Meant’

We are Cydcor, the outsourced sales leader providing clients with proven sales and marketing strategies that get results. Follow us on Twitter @Cydcor. Here is Cydcor’s review of That’s Not What I Meant: How Conversational Style Makes or Breaks Relationships by Deborah Tannen. About That’s Not What I Meant: The book explains the old saying “It’s not what you say, but how you say it that counts” with a revolutionary thought process about how words and their tones can make or […]

May 29, 2014

Cydcor Reviews ‘The Good Listener’

The following is Cydcor’s review of The Good Listener: Better Relationships through Better Communication by Hugh Mackay. About The Good Listener: Now in its second edition, the Good Listener is a guide to communication within relationships by social researcher Hugh Mackay.  Originally published as “Why don’t people listen?” the book discusses communication and why it is difficult for most people to properly communicate ideas to others. One of the more interesting ways that Mackay teaches communication skills is by creating a […]

May 7, 2014

How to Communicate Effectively with Potential Customers

cydcor communication

Cydcor is a leading outsourced sales company. We specialize in dealing with people and convincing them we have the right product or service for them. While Cydcor knows the best way to win customer loyalty is to always do the right thing for the customer, new prospects are often suspicious of sales representatives. Beginning new customer relationships takes effective communication to help your prospect feel comfortable around you. Here are some tips for building an effective customer relationship from the […]

August 26, 2013

Crucial Conversations: Tools for Talking When Stakes Are High by Kerry Patterson, Joseph Grenny, Ron McMillan & Al Switzler

Title: Crucial Conversations: Tools for Talking When Stakes Are High Author: Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler Review by: Gary Polson, CEO Description of the book: How do you approach a touchy, but important, subject with someone at home or at work without damaging the relationship? This has always been a challenge for me, and for most people I know. Because we are afraid the conversation will damage the relationship we tend to avoid it or dance around […]