One of our sales office owners has made a big impact on me with a mission statement she wrote to capture what the purpose of her business is. She and her statement are such a great example of the best in our business – what makes us unique, and why we attract the best and the brightest.
Business Building Blocks (BBB) is a quarterly event designed for our network of sales companies across the country to celebrate and motivate soon-to-be and new owners. The ttendees fly to California for a weekend of sharing, networking, and inspiration. They hear from various speakers about a slew of subjects relating to our business. During their stay, they also travel to Cydcor’s corporate office, where they meet and mingle with Cydcor’s team members – and the people they’ll be interacting with […]
Listening to a book on tape recently reminded me of George Washington’s great vision, leadership, and sacrifice. Every time I learn about Washington, I appreciate his leadership and ability to balance short- and long-term goals. He held true to his vision for our country, which focused on representative government, civil liberties, religious freedom, and each person being able to control his or her own destiny. The biggest obstacle to achieving this vision was King George III and British dominance over […]
Hooray for Hollywood – and our Rising Stars! These up-and-coming top performers from independently-owned offices across North America were invited to our exclusive event, “Rising Stars,” which was held in Hollywood, California. Attendees were selected from among a network of 250 offices and had a chance to participate in a variety of educational classes and workshops that focused on a number of topics. During the weekend, they were treated to a night on the town at a popular bowling hotspot […]
Cydcor is celebrating its 18 year anniversary! For the past 18 years, the company has grown tremendously and achieved numerous milestones, ranging from a move to the United States in 2001 to its most recent expansion into the retail channel. Just recently, Cydcor announced that the company experienced an overall growth of 15.2 percent in 2011 – an example of the hard work and dedication that each and every Cydcor team member and the field puts into the business every […]
By Gary Polson, CEO Many military historians consider George Washington to be America’s greatest general. He led a tattered, under-equipped, under-manned, and starving army to defeat the greatest army of the world at that time to win our independence. He was not always such a great military man. As a colonel for the Virginia Colony, he made strategic blunders that led to the slaughter of his men and the start of the French and Indian War. After that defeat, the Governor of […]
All of us at the recent Keys to Success event, an annual kickoff meeting attended by all sales office owners in North America, were so lucky to hear from our guest speaker, Eric Greitens, Navy SEAL and award-winning author of “The Heart and the Fist.” The most powerful part of his message was the mindset required to survive the Navy Seal boot camp. Only about 10 percent of these highly-fit soldiers make it. Eric said that it was not the […]
Cydcor team members jump-started 2012 with their annual Kick-Off Meeting! During the two-day event, team members from all departments gathered together to network, learn, and brainstorm. Some team members and campaign teams were also recognized during the awards ceremony, which honored those who have made a significant impact over 2011 – and followed Cydcor’s Behaviors We Value. Cydcor team members also attended an offsite bowling fundraiser, which was donated to EARTHS Magnet School in Newbury Park. The funds were raised […]
As marketing executives focus efforts on the Internet, mobile devices, and other digital avenues to reach or expand their customer base, it becomes easy to overlook one of the oldest forms of outreach to spur business growth – and that is face-to-face sales. Even though face-to-face sales as part of the marketing mix has been successful for many businesses, the approach is often low on the list due to budget concerns and time constraints. It is difficult for businesses to […]
Cydcor has been named among the “Best Places to Work” for area mid-sized companies by the Los Angeles Business Journal! The Los Angeles Business Journal and the Best Companies Group worked together to identify and recognize area companies with a strong commitment to workplace excellence. Both publicly and privately held organizations were selected based on benefits, corporate philanthropy, policies, work-life balance, camaraderie and support of employees’ personal growth. Selections were made based on company surveys and employee comments. “We are […]