Tag: Cydcor

March 25, 2014

Cydcor Reviews The Tipping Point by Malcolm Gladwell

Another great book, Cydcor reviews The Tipping Point by Malcolm Gladwell. Description of this book: Gladwell, a journalist and writer for The New Yorker magazine, is known for his comprehensive examinations of how change or success happens.  The Tipping Point is an in depth look at how ideas get made into wildly popular companies, books or trends.  Everything from television shows to teen smoking, popularity of ideas is modeled like an epidemic.  There are carriers, those that evangelize the idea […]

March 18, 2014

Cydcor reviews Delivering Happiness

Description of this book: Delivering Happiness by Zappos founder Tony Hsieh is the story of how this young man created a new kind of company.  Hsieh wanted to build a business that valued customers, employees, and investors equally.  The CEO puts a strong focus on positive company culture, operating under the theory that a good corporate culture will let everything else fall into place naturally.  A company of happy employees stay in the job longer, work harder and provide better […]

March 13, 2014

Cydcor is in Mexico with Operation Smile this week!

Last year, Cydcor raised over $270,000 for Operation Smile to help fund cleft palate surgeries for needy children around the globe.  In July, the fundraiser surpassed $150,000, enough to fund a medical mission to another country.  The mission involves sending doctors, volunteers and equipment to an area where access to healthcare is difficult, and provide screenings and surgeries for children.  Cleft palates often result in complications eating, drinking and speaking, and many infants do not survive.  Those that do often […]

March 11, 2014

Investing in Your Career

Cydcor Career

When an entrepreneur gets an idea for a business, investments need to be made into the idea to make it a reality.  Investment is not only a reference to financial backing, but personal time, planning and energy.  At Cydcor, we believe today’s job seekers should look to entrepreneurship for inspiration on making career decisions.  Treating your resume like a business plan is the best way to create a career that is fulfilling.  Starting out can be overwhelming, so it is […]

March 6, 2014

Using Social Media to Increase Your Influence

In the digital world of today, most people are checking you and your business out online. Using social media can be an excellent way of building trust and supporting your brand. Cydcor uses a wide variety of social media platforms to reach various audiences and spread ideas. Here are some of our favorites and why. Twitter is a great business tool. For no cost, businesses have access to a high performing platform to connect to your audience. As you work […]

February 19, 2014

Cydcor Reviews Lincoln by David Herbert

In honor of President’s day, Cydcor chose to review Lincoln by David Herbert to study one of America’s finest leaders throughout history. Description of this book: This biography covers the life of Abraham Lincoln, the 16th president of the United States.  Lincoln was raised in rural Indiana in a poor household.  The book follows Lincoln’s perspective as he picked himself up through poverty and through political savvy made his way into prominence quickly.  The book examines his character, his key […]

February 14, 2014

How to Be More Professional

professional cydcor

Professionalism is a way of behaving in a business or work setting that shows others you are reliable, knowledgeable and authoritative.  At Cydcor, we pride ourselves in instilling top standards of professionalism for our team members, especially when they are in the field representing clients.  Cydcor team members love to have fun at work but also know that basic professional behavior is a key to success. Many employers refer to professionalism as “employability skills” or simply technical and verbal skills.  […]

February 12, 2014

Cydcor Reviews Permission Marketing

The Cydcor team decided to review Permission Marketing by Seth Godin Description of this book: Permission Marketing refers to what is now termed as “inbound marketing”, which is a way to build a business where customers are coming to you based on your presence, reputation and word of mouth.  Sellers use permission marketing to get the right message to the right people in a way that is desirable to them, rather than blasting a ton of generic content to a […]

February 10, 2014

Send Stunning Emails to Your Client List

Cydcor Newsletter

Incorporating email marketing into your business strategy is a great way to keep track of leads, follow up with contacts, and promote your business.  An email marketing web service is a great way to send branded emails, organize your contacts and represent your vision. The Cydcor Sales blog recommends using email marketing services (Such as Constant Contact, Ace of Sales, Mail Chimp, etc.) as a way to send emails that are visually striking and keep in contact with your network. […]

February 6, 2014

Cydcor Reviews Don’t Sweat the Small Stuff

The Cydcor Community chose to review Don’t Sweat the Small Stuff by Dr. Richard Carlson as a great book for personal development and stress management. Description of this book: Dr. Richard Carlson has built a career on teaching people how to manage stress and let go of the minor pressures of a fast paced American lifestyle.  This is the original in a series of books on making life happier and more manageable by not “sweating” the small stuff, and pointing […]